


XC-1 Camera Phone
Fujifilm XC-1 is a smartphone concept that translates Fujifilm’s photographic heritage into a portable, everyday creative experience.
Foucs
3D Modeling, CMF, Branding
Software
Solidworks, Keyshot, Adobe Illustrator, Adobe Photoshop
Year
2025 Summer
Duration
4 Weeks

About Fujifilm
a Japanese imaging and photography company known for its heritage in film and its thoughtful approach to digital camera design. Their products combine advanced imaging technology with tactile controls, creating tools that feel both intuitive and expressive for photographers.
They create high-quality, well-crafted cameras for people who value image-making, process, and the experience of capturing moments.

Design Language





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Timeless Aesthetic
Ergonimic Functionality
Emotive Imaging
Material Integrity


Lens Performance
Fujifilm camera lenses are known for their sharp optics, compact design, and film-inspired character. Built for X and GFX mirrorless systems, they combine modern technology with classic controls—ideal for photographers who value both performance and aesthetic.



Inspiration
Inspired by the sliding lens cover of a vintage film camera
Referencing the intuitive function wheel on digital cameras

To design a smartphone for Fujifilm that delivers high-quality imaging on par with Fujifilm’s renowned cameras, while offering a lighter, more portable form tailored for everyday creative use.
Design Concept
Concept Sketches
incorporating the Fujifilm vintage design language into camera phone designs...
extracting iconic elements from existing designs





CMF














Capture the Moment.
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